Brilliant marketing
That’s my girl:
Dear WAMU,
Honestly. “Whoo Hoo?” That’s what you came up with for your newest ad campaign? Have you completely lost your minds? Been reading the latest self help book about how the most obvious thing is usually the best answer and you took the first chimpanzee noise you heard your kid make and labeled it pure genius? Because it’s not. This is not even close to bad. This is lazy. The worst. I suppose I can’t blame you entirely. You hired a young, snappy marketing team, I’m sure, to help with this. Some group of extremely unimaginative but extremely well dressed men and women with artistic glasses and blocky jewelry. They probably took a look at your monkey language scribblings and rubbed their chins thoughtfully and nodded to one another slowly and made you feel really important and smart for an hour. I would have been taken in too. I watch TV. I know how enchanting the well dressed can be. Especially if they smell good and shake your hand, and say words like “move forward” and “branding” and “product placement” too.